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Bluebid Homes Announces Launch in Massachusetts

Amid housing crisis, new real estate technology company expands direct access to off-market inventory

BOSTON – Bluebid Homes, a real estate technology company connecting homebuyers and homeowners – so both parties can privately explore off-market deals, today announced the launch of its platform in Massachusetts. The company was founded by Chris Mackey and Dan Liliedahl to build a more welcoming path to homeownership.

“Fewer than one percent of homes in the United States are for sale, and homeowners are increasingly hesitant to list. The order of operations for buying and selling homes is flawed, and Bluebid Homes wants to fix it. By enabling homeowners to privately receive offers and educate themselves before pursuing a transaction or listing their home for sale, our platform will uncover new inventory and play a massive role in combating the housing shortage,” said Chris Mackey, CEO.

Once a home has been claimed by its owner, interested buyers can directly submit confidential offers via the Bluebid Homes app or website. Only when a homeowner and buyer have an agreement in principle does Bluebid match them with a licensed real estate agent to begin a formal private sale process.

Mackey previously founded MackeyRMS - a leading software provider for investment professionals. As CEO, Chris oversaw a client roster spanning 30+ countries. Under his leadership, the company announced a strategic equity partnership with Resurgens Technology Partners in 2019 and a merger with InsiderScore in 2021. Rebranded as Verity, the firm supplies research management software, data, and analytics to 350+ institutional investors globally with a combined ~$5T in assets under management.

Chris currently serves on the boards of Verity and DepositLink, a mobile responsive digital payments solution for real estate businesses. He received his BA from Harvard University and his MBA from Northwestern University’s Kellogg School of Management.

Dan Liliedahl brings 25+ years of technology leadership to Bluebid having most recently served as CTO of AirTank, a full-service digital agency and provider of software development, digital marketing, and design solutions to B2C and B2B brands. Dan was the founder of eFoundry – a professional services firm providing Fortune 1000 clients with focused expertise in the development and deployment of sophisticated Web infrastructures and content management applications - and served as the company’s CTO for over a decade prior to its acquisition.

Dan received his BS in Electrical and Engineering from the University of New Hampshire’s College of Engineering and Physical Sciences.

About Bluebid Homes

Bluebid Homes is a real estate technology firm committed to building a more welcoming homeownership path. The company’s platform enables homebuyers to privately communicate interest in off-market properties to approachable homeowners - so buyers get their dream home and owners discover their property’s true worth. The company is launching in Massachusetts with near-term plans for nationwide expansion. For more information, visit

Media Contact

Erica Davis

Bluebid Homes


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